Customer story
14.2.2025
14.2.2025

Rubio Monocoat champions its sustainability values with KEY ESG’s data platform

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About Rubio Monocoat

Rubio Monocoat is a company headquartered in Belgium which provides wood sealants, varnishes and protection products to customers and businesses around the world. The brand was founded in 2000 but the company, Muylle Facon, has been around since 1906 and was originally a mastic manufacturer. In 2005, Rubio Monocoat produced its groundbreaking product Rubio Monocoat Oil Plus which was an immediate success with customers thanks to its unique molecular bonding technology and one-coat application. Since then, the company has continued to scale and now sells to over 82 countries and treats over 80 million square meters of wood each year.

Rubio Monocoat: a business built on sustainability values

Rubio Monocoat has built its success on the belief that wood should be treated with respect. They aim to bring the natural beauty of wood into the spotlight. To this end, ecological and sustainable values have been at the heart of their product development and business activities right from the start. This has resulted in them creating their flagship product, Oil Plus, with 0% Volatile Organic Compounds (VOC) which removes the toxicity of using the product for users and the environment during application. They were the first producers of 0% VOC wood sealants and still today, outperform the toxicity levels required by legislation. The other aspect of sustainability that has been at the forefront of the business management is actions that have been set up in order to reduce the different waste flows.  Rubio Monocoat also took actions to improve the recyclability of its packaging.

“We wanted to turn the ESG data into business efficiency. We are now seeing the first wave of data-driven conversations around sustainability and benefitting from the superior insights we can draw from them.”

Johan Boonaert, ESG Manager at Rubio Monocoat

To find out how Rubio Monocoat used KEY ESG to turn ESG data into business efficiency, click here.
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About Rubio Monocoat

Rubio Monocoat is a company headquartered in Belgium which provides wood sealants, varnishes and protection products to customers and businesses around the world. The brand was founded in 2000 but the company, Muylle Facon, has been around since 1906 and was originally a mastic manufacturer. In 2005, Rubio Monocoat produced its groundbreaking product Rubio Monocoat Oil Plus which was an immediate success with customers thanks to its unique molecular bonding technology and one-coat application. Since then, the company has continued to scale and now sells to over 82 countries and treats over 80 million square meters of wood each year.

Rubio Monocoat: a business built on sustainability values

Rubio Monocoat has built its success on the belief that wood should be treated with respect. They aim to bring the natural beauty of wood into the spotlight. To this end, ecological and sustainable values have been at the heart of their product development and business activities right from the start. This has resulted in them creating their flagship product, Oil Plus, with 0% Volatile Organic Compounds (VOC) which removes the toxicity of using the product for users and the environment during application. They were the first producers of 0% VOC wood sealants and still today, outperform the toxicity levels required by legislation. The other aspect of sustainability that has been at the forefront of the business management is actions that have been set up in order to reduce the different waste flows.  Rubio Monocoat also took actions to improve the recyclability of its packaging.

“We wanted to turn the ESG data into business efficiency. We are now seeing the first wave of data-driven conversations around sustainability and benefitting from the superior insights we can draw from them.”

Johan Boonaert, ESG Manager at Rubio Monocoat

To find out how Rubio Monocoat used KEY ESG to turn ESG data into business efficiency, click here.

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